NAB

Breaking News/ Filmmaking/ NAB/ Technology/ Uncategorized

Atomos’ Latest Innovation: The Ninja Phone

James DeRuvo apple, Atomos, Atomos Ninja Phone, iphone, iPhone 15 Pro Max, NAB, NAB 2024, NAB Show April 15, 2024

Atomos has unveiled the Ninja Phone, a revolutionary device that turns your iPhone 15 Pro or Pro Max into a professional video recording beast. This innovative kit combines Atomos’s processing muscle with the iPhone’s power, allowing you to capture high-quality 10-bit ProRes footage from any professional HDMI camera.

Now a device that turns your iPhone into an external video monitor is hardly news. Acsoon put the Seemo on the market two years ago. But here’s where things get interesting: Atomos is betting big on the iPhone 15 Pro’s stunning OLED display as a professional monitor. “This screen delivers exceptional clarity and detail,” said Atomos CEO Jeromy Young, “making it a perfect companion for modern mirrorless cameras.”

The iPhone 15 Pro’s OLED tech boasts an impressive 2,000,000:1 contrast ratio and supports Dolby Vision, HDR10, and HLG. This translates to flawless outdoor shooting with a wider dynamic range, eliminating the need for extra monitors.

The Atomos Ninja Phone doubles down as a high-resolution external monitor, complete with a dedicated app for tweaking camera settings and switching between ProRes and H.265 codecs with full 10-bit color and resolution, and then for storing captured ProRes videos directly to your iPhone for easy editing, or instantly uploaded camera-to-cloud style for smoother cloud storage and workflows. It can even live stream to the internet.

Designed for on-the-go creators, the Ninja Phone comes housed in a protective case with a built-in recorder and mounting points for attaching accessories like lights or microphones. Plus, its flexible power system keeps both the recorder and your iPhone juiced for extended shoots, all in a lightweight package of less than 350 grams (iPhone included) that won’t weigh you down.

The Ninja Phone caters to both seasoned filmmakers and social media enthusiasts. Creators can choose between traditional widescreen or the trendy 9:16 aspect ratio for social media content. It even works with iPads, allowing you to record directly to your iPad Pro for a bigger editing canvas.

The Atomos Ninja Phone is now available for pre-order. The recorder module starts at $399, with the Ninja Phone Case (including a secure cable management system) priced at $59. Shipping starts in June 2024.

Breaking News/ Cameras/ NAB

RODE Expands Wireless EcoSystem with Interview Pro Mic and New Phone Mount System

James DeRuvo Microphones, NAB, RODE, RØDE Interview Pro, RØDE Magnetic Mount, RØDE Phone Cage, RØDE Wireless Go, RØDE Wireless Go Accessories, wireless microphones April 15, 2024

RØDE has unveiled three groundbreaking products poised to revolutionize mobile content creation. The newly introduced Interview PRO, Phone Cage, and Magnetic Mount are set to bolster RØDE’s position as a frontrunner in providing cutting-edge solutions for today’s content creators.

RØDE CEO Damien Wilson expressed enthusiasm for the unveiling, stating, “We are extremely excited to reveal these three new products at NAB today. RØDE has been at the forefront of empowering creators to capture exceptional content with their smartphones, and these latest innovations underscore our commitment to innovation in this rapidly evolving landscape.”

Interview PRO

Central to RØDE’s announcement is the Interview PRO, a broadcast-quality handheld condenser microphone designed for seamless integration with any RØDE Series IV wireless system. Boasting compatibility with a range of devices, from cameras to smartphones and computers, the Interview PRO sets a new standard for wireless audio transmission. Its omnidirectional polar pattern and professional-grade condenser capsule ensure pristine voice reproduction, making it ideal for interviews, presentations, and various voice applications.

With features like GainAssist technology and 32-bit float on-board recording, the Interview PRO offers unparalleled audio fidelity and versatility. Its robust construction, complete with internal shock mounting and a pop filter, guarantees optimal performance in any environment, from bustling streets to serene landscapes. The Interview PRO is slated for release in early May, promising creators a powerful tool for capturing immersive audio experiences.

Before the Interview Pro, many mobile and citizen journalists relied on their wireless microphones attached to the RODE Interview GO adaptor to create an on-camera-looking handheld interview mic solution. Now, with the Interview Pro, there is a professional solution for journalists.

The RØDE Interview Pro works with the RODE Wireless Go, Wireless Pro, and even the Wireless Me microphones. It will also pair with the RØDECASTER Pro and Duo mixers. It also has a storage capacity of 32 GB of internal storage, for up to 40 hours of recording before needing to offload. That also means the Interview Pro can be used without any other device, making it ideal for podcasting.

The RØDE Interview Pro is available now for a retail price of $249 and includes a foam pop filter, USB-C cable and mic clip, and zippered pouch case.

New Mobile Phone Cage and Mount options

RØDE also announced a new mobile phone cage and magnetic mount to make mobile filmmaking even easier. Complementing the Interview PRO is the Phone Cage, a premium magnetic smartphone mounting system designed to elevate mobile filmmaking to new heights. Featuring 33 mounting threads and five cold shoe slots, the Phone Cage offers unparalleled versatility, allowing creators to customize their filmmaking rig to suit their specific needs.

At its core lies a magnetic mounting disc capable of securely attaching MagSafe® iPhones® or MagSafe-compatible smartphone accessories. This innovative design facilitates effortless integration of microphones, lights, and other accessories, empowering creators to unleash their creativity without constraints. Crafted from high-grade aluminum, the Phone Cage strikes the perfect balance between ruggedness and portability, making it an indispensable companion for on-the-go filmmakers.

The RØDE Phone Cage is available for preorder for an MSRP of $120.

Rounding out RØDE’s lineup is the Magnetic Mount, a modular mounting system tailored for microphones, lights, and other accessories. Equipped with an ultra-strong magnet and three removable arms, the Magnetic Mount offers unmatched flexibility, allowing creators to adapt to any filming scenario with ease. Its compact, lightweight design ensures hassle-free transportation, making it an essential addition to any creator’s toolkit. Price of the RØDE Magnetic Mount is a hefty $90, but the Moment Magnetic Mount will save you $20 and is available now.

Featured/ Technology

NAB SHOW CANCELLED DUE TO CORONA FEARS

James DeRuvo Adobe, corona virus, e3, NAB, NAB 2020, NAB Show 0 Comments March 11, 2020

by James DeRuvo

Well, they tried really hard to assure the professional public NAB would still be on next month, but once Adobe cancelled their presentations and there was an uproar over a no handshake policy, the handwriting was on the wall. NAB2020 has been officially cancelled.

Featured/ Filmmaking/ Technology

South By Southwest Cancelled Due to Corona Outbreak

James DeRuvo conferences, corona virus, NAB, South by Southwest, SXSW 0 Comments March 6, 2020

by James DeRuvo

Indiewire is reporting that the annual pop culture film, music and computer festival South By Southwest (SXSW) has been cancelled due to the Covid19/Corona virus outbreak. Could NAB be far behind?

SXSW follows other conferences including Google IO, Adobe Summit, CP+,and Mobile World Congress, all of which cancelled their annual gatherings over fears of attendees becoming exposed during travel. Adobe has said, however, that their annual Summit will be an online virtual experience this year.

There is even talk that the 2020 Summer Olympics in Tokyo will also be cancelled. The Games have only been cancelled one other time in its history, and that was in 1940, due to World War II. Ironically, those Games were also set to take place on Tokyo.

The announcement fresh off the heels of companies like Netflix, Starz, Lionsgate, Apple, Amazon and Warner Media all pulling out of SXSW in recent days. With the festival scheduled to begin March 13, organizers really had little choice but to call it quits for 2020.

As for NAB, the trade show association put out a statement signaling that the show will go on, but that it would be monitoring the overall situation as the conference approaches.

While the NAB stands firm in its commitment to hold the convention as planned, the health and safety of attendees and participants are NAB’s top priority. To that end, NAB is dedicated to providing rapid responses and assistance in support of the global NAB Show community’s participation plans.

NAB also pointed out that some manufacturers and attendees may have little choice but cancel due to US travel restrictions.

Video hardware company AJA has already pulled out, citing Corona virus fears, and if Adobe scuttled the physical summit they hold every year in Las Vegas in favor of a safer online event, you have to wonder if they may not make the trip as well.

I have a hunch more will follow suit as the time to travel to NAB draws near.