Apple Scary Fast Event Shot on the iPhone 15 Pro Max
Apple was so confident in their new lineup of M3 Macs that they shot the entire Scary Fast keynote event exclusively on the iPhone 15 Pro Max. Talk about cinematic.
Apple was so confident in their new lineup of M3 Macs that they shot the entire Scary Fast keynote event exclusively on the iPhone 15 Pro Max. Talk about cinematic.
During the highly anticipated 2023 Adobe MAX Sneaks presentation, Adobe astounded the audience with a remarkable array of experimental features that harnessed the incredible capabilities of generative AI. These innovative tools were designed to revolutionize the realms of video, audio, and 3D design, ushering in a new era of creative possibilities.
Before diving into the list of remarkable features showcased at the 2023 Adobe MAX Sneaks presentation, it’s worth highlighting not only Adobe Firefly, but also Project Stardust, an impressive innovation that has the potential to transform image editing. Adobe Firefly is already revolutionizing content creation across video, audio, animation, and motion graphics. It streamlines video editing, reducing post-production time and automating tasks. In audio, it enhances sound quality, simplifies dubbing, and caters to global audiences. In animation, it empowers creatives with lifelike movements and stunning effects, enhancing overall efficiency.
Meanwhile, Project Stardust simplifies the process of selecting, editing, and even deleting complex elements within any image, ushering in a new era of intuitive, accessible, and time-efficient image editing. For instance, this groundbreaking tool allows users to select individuals within a photograph, relocate them within the composition, and seamlessly fill in the background where they once stood. Users can also tweak elements like clothing color or positioning, treating static images as if they were files with layers.
Now, let’s delve into the impressive array of features demonstrated at this year’s Adobe MAX Sneaks presentation:
One of the most groundbreaking unveilings was Project Fast Fill, which introduced the power of Firefly generative AI to the realm of video editing. For the first time, this tool allowed users to effortlessly remove objects or seamlessly alter background elements within video footage, matching the quality and fluidity of traditional still image editing. With Project Fast Fill, users could achieve feats like removing an unwanted person from a video clip or seamlessly transitioning a scene to a completely different location. The AI’s prowess automatically filled the void with realistic content that harmonized perfectly with the surrounding environment, opening up endless creative opportunities.
Project Dub Dub Dub was another game-changing feature that showcased Adobe’s prowess in AI automation. This tool streamlined the complex process of video dubbing by automatically translating a recording or audio track into all supported languages. Remarkably, it preserved the original speaker’s voice, ensured temporal alignment with the original dialogue, and readied the content for global publication. For video creators, this was a monumental time-saver, facilitating the process of translating content for a worldwide audience and making videos more accessible to non-English speakers.
Project Scene Change is a new technology that makes it easy to composite a subject and a scene from two separate videos — captured with different camera trajectories — into one scene with synchronized camera motion.
This is done by using artificial intelligence to render a 3D representation of the background scene from a prerecorded image as if it was captured by a free-moving camera. The separately filmed subject is then composited into this new scene with proper shadows, creating a realistic and seamless effect.
Project Scene Change has the potential to revolutionize the way video editors work, as it removes any limitations due to the camera motion of existing video assets. This means that editors can now place a subject into any environment they want, with realistic camera motion, without having to reshoot the footage.
Project Neo is a new technology that enables creators to embrace simplified 3D design within 2D tools and methods.
This is done by using a new, unified 3D and 2D design space that allows creators to work with 3D objects in the same way that they would work with 2D shapes and images.
Project Neo also includes a number of new features that make it easier to create and edit 3D objects, such as non-destructive modeling and real-time rendering.
Project Neo has the potential to make 3D design more accessible to a wider range of creators, and to open up new possibilities for creative expression.
Project ResUp is a new technology that uses artificial intelligence to upscale low-resolution images and videos to high resolution without sacrificing quality.
This is done by using a deep learning model that has been trained on a massive dataset of high-resolution images and videos. The model is able to learn the patterns and relationships between pixels in high-resolution images, and then use this knowledge to upscale low-resolution images and videos in a way that preserves detail and quality.
Project ResUp has the potential to be a valuable tool for creators who need to upscale their legacy work for different platforms, such as social media, print, or large-screen displays. It can also be used to restore old or damaged images and videos.
Beyond the sphere of video, Adobe didn’t hold back on revealing innovative AI-powered tools for audio and 3D design. Project Poseable, a prime example, was a novel AI-based image generation model that facilitated the creation of realistic 3D images and videos of people, even in intricate or impossible poses that would challenge traditional cameras.
Meanwhile, Project Draw & Delight emerged as a comprehensive suite of generative AI tools that breathed life into raw ideas, often mere doodles or scribbles, by transforming them into refined illustrations. This could really come in handy for those who can’t draw, looking to create compelling storyboards.
These dazzling examples are just the tip of the iceberg. Adobe’s commitment to AI-driven innovation is poised to change the game again for the creative landscape. These tools have the potential to democratize creativity, making it accessible to individuals of all skill levels. In the grander scheme of things, as AI technology continues to advance, we can anticipate an influx of even more innovative and potent tools that will enable us to explore and express ourselves in novel and thrilling ways. The democratization of creativity, enhanced accessibility, and a more powerful creative toolkit await us, thanks to Adobe’s pioneering efforts in the AI realm.
But the question remains … is it too late to keep this genie in the bottle?
Adobe, a household name in the world of digital creativity, has recently implemented a significant shift in its pricing structure for Creative Cloud subscriptions. Effective as of [insert date], this decision to raise prices has ignited a widespread discussion in the creative community, raising questions about whether this move represents an innovation imperative or a financial strategy.
Before delving into the motivations behind the price increase, it’s crucial to understand the extent of these adjustments. Adobe has revamped both monthly and annual rates, impacting users across the spectrum.
Individual Plans –
Adobe Creative Cloud All Apps: Previous Monthly Rate: $52.99 per month. New Monthly Rate: $59.99 per month. Previous Annual Rate: $599.88 per year, New Annual Rate: $635.88 per year
Adobe Creative Cloud Photography Plan (including Photoshop and Lightroom): Previous Monthly Rate: $9.99 per month, New Monthly Rate: $12.99 per month, Previous Annual Rate: $119.88 per year
New Annual Rate: $155.88 per year
Adobe Creative Cloud Single App (e.g., Photoshop or Illustrator): Previous Monthly Rate: $20.99 per month per app, New Monthly Rate: $22.99 per month per app
Business Plans –
Adobe Creative Cloud for Teams All Apps (Annual): Previous Annual Rate: $839.88 per user per year, New Annual Rate: $869.88 per user per year.
Adobe states, however, that this new pricing structure will include “generative credits that can be used with Firefly-powered features across select Creative Cloud apps.” Adobe Firefly will be incorporated into the all apps price plan as a result. These select plans will also include access to Adobe Express Premium plan. Moreover, Creative Cloud for students and teachers plans do not indicate a price increase at this time.
Now, the pivotal question emerges: What drives these changes? Are they warranted, or do they hint at a cash grab?
Adobe has consistently emphasized the need to fund ongoing innovation, infrastructure maintenance, and support for their expansive user base. The benefit of an annual subscription, is that updates come as they are finished, and not just every year. Users no longer have to buy a new version of Creative Cloud annually, they get a new version several times a year at a much more affordable price point.
One just has to look at the most recent update, to see how Adobe is keeping up with the bleeding edge of features wanted by creatives, especially in an emerging AI dominated workflow. A deep dive into recent features added to Adobe’s software applications, Premiere Pro and After Effects, provides a glimpse into the ongoing innovation:
Premiere Pro:
After Effects:
These feature updates underscore Adobe’s commitment to equipping users with state-of-the-art creative tools. However, as Adobe enforces a price increase for Creative Cloud subscriptions, the question lingers: Is this adjustment primarily driven by the need for innovation, or does it lean towards financial motivations based on an inflationary landscape?
While Adobe’s vision is clear – to empower users with cutting-edge creative tools – the debate over whether this price shift aligns perfectly with its mission continues. Adobe users, spanning from individual creatives to large enterprises, find themselves at a crossroads, contemplating the financial implications of these changes. In this evolving landscape of digital creativity, their choices will be instrumental in shaping the future of creative software pricing and innovation.
Apple has set the date for their fall product announcement event. The event, with the theme “Wanderlust,” is set for September 12th at 1PM ET / 10AM PT.
Look for the company to unveil four new models of the iPhone 15, and a pair of new Apple Watches, and the launch of iOS17, iPadOS 17, and who knows what else.
We’ve discussed the rumored specs of the iPhone 15 Pro and Pro Max here. They include a a17 Bionic processor, titanium exoskeleton, USB-C and a rumored new periscope style camera for up to 6x optical zoom.
Apple will also offer a standard iPhone 15 and iPhone 15 Plus with a stainless steel frame, USB-C connector and the a16 Bionic processor inherited from the iPhone 14 Pro.
Expect the Apple Watch and Apple Watch Ultra to have modest performance and features enhancements.
Sony has announced two new compact full-frame mirrorless cameras, the a7C II and the a7C R. Both cameras feature a back-illuminated CMOS sensor, the same Bionz XR processor, and the same dedicated AI processing unit as the Sony A7R V. Designed to cater to the diverse needs of both enthusiasts and professionals, these cameras promise to elevate your photography and videography experiences to new heights.
However, there are some key differences between the two cameras, including the sensor size.
The Sony a7c R boasts a remarkable 61-megapixel full-frame Exmor R CMOS sensor, while the a7c II (33MP) comes equipped with a smaller 33-megapixel BSI Exmor CMOS sensor. Both sensors are designed to capture color accurate , true-to-life details, even in challenging lighting conditions.
The enhanced BIONZ X image processor ensures outstanding image quality with reduced noise and exceptional dynamic range.
Both cameras feature Sony’s renowned Real-time Eye AF for humans and animals, ensuring that your subjects are always in sharp focus. The a7c R (61MP) takes this a step further with Real-time Tracking for improved accuracy, making it a dream for wildlife and sports photographers.
Videographers will appreciate the 4K recording at 60p with full pixel readout, giving you the creative freedom to capture cinematic masterpieces.
Additionally, the a7c R (61MP) supports 10-bit 4:2:2 recording with up to 15+ stops of dynamic range when using Sony’s S-Log codec for even more precise color grading in post-production.
The a7c R (61MP) and a7c II (33MP) maintain the compact and portable form factor that the a7c series is known for. Through the use of lightweight metal frames and recycled plastics, both cameras are over 20% lighter than previous generation A7c cameras.
Ideal for on-the-go shooting, these cameras can easily fit into your bag without compromising on performance.
Both cameras feature a high-resolution OLED electronic viewfinder (EVF) with a 5.76-million-dot resolution, ensuring a lifelike preview of your shots. The 3-inch LCD touchscreen is tiltable for versatile shooting angles and offers intuitive touch controls.
The Sony a7c R (61MP) and a7c II (33MP) are set to hit the market at competitive price points. The a7c R (61MP) will be available for $2,799 (body only), while the a7c II (33MP) comes at an attractive price of $1,499 (body only).
Pre-orders for these cameras begin now with shipping scheduled for sometime in the Fall of 2023.
In the ever-evolving world of smartphone filmmaking, one app has consistently stood out as a game-changer: FiLMiC Pro. Known for its professional-grade features and uncompromising commitment to quality, FiLMiC Pro has been a staple for filmmakers, content creators, and aspiring videographers. However, when it transitioned to a subscription model of $50 a year, many creators hesitated. Now, with an exciting “Back to School” sale price of just $19.99 (approximately 60 percent off), it may be the perfect time to revisit the idea of subscribing to FiLMiC Pro.
FiLMiC Pro has garnered a reputation as the go-to app for those seeking to harness the full potential of their smartphone cameras. It offers a plethora of features that rival even some high-end standalone cameras. Here are some of the key reasons why FiLMiC Pro is a must-have for any aspiring filmmaker:
1. Manual Controls
One of the standout features of FiLMiC Pro is its manual control options. Users can adjust focus, exposure, white balance, and more with precision, giving them unprecedented creative control over their shots. This level of control is simply not possible with the native camera app on most smartphones.
2. Cinematography Tools
FiLMiC Pro provides a range of cinematography tools that can elevate your footage to a professional level. Features like focus peaking, zebra stripes, and waveform monitors assist in achieving perfectly composed and exposed shots.
3. High Bitrate Recording
With FiLMiC Pro, you can record videos at significantly higher bitrates than standard smartphone apps. This results in higher video quality with more detail and less compression artifacts, making your content look truly cinematic.
4. Multiple Frame Rates and Resolutions
Whether you’re shooting in 24fps for that classic cinematic look or need slow-motion footage at 120fps, FiLMiC Pro offers a wide range of frame rates and resolutions to suit your creative needs.
5. Audio Control
Good audio is essential for any video production, and FiLMiC Pro doesn’t disappoint. It allows users to monitor and adjust audio levels in real-time, ensuring crystal-clear sound for their videos.
FiLMiC Pro’s Subscription Model
Until recently, FiLMiC Pro’s subscription model, priced at $50 a year, caused some creators to shy away. While the app undoubtedly offers immense value, the recurring cost was a point of contention. However, with the current sale price of $19.99, FiLMiC Pro is making a strong case for its subscription.
Revisiting the Value
For those who may have hesitated due to the subscription cost, this sale is a golden opportunity to reassess. At just $19.99, FiLMiC Pro offers a substantial discount, making it significantly more accessible.
A Learning Opportunity
For beginners, FiLMiC Pro is an invaluable tool for learning the craft. It allows users to experiment with advanced settings and techniques, gradually building their skills without the need for expensive equipment. This sale opens up a world of learning possibilities at a fraction of the cost.
Expanding Creative Horizons
With FiLMiC Pro, your smartphone becomes a versatile filmmaking tool. You can capture breathtaking visuals, experiment with different styles, and tell your stories in ways you never thought possible. At this sale price, it’s an investment in your creativity.
Future-Proofing
As smartphone technology advances, so does FiLMiC Pro. The app receives regular updates, ensuring compatibility with the latest smartphone models and operating systems. Your investment in FiLMiC Pro will continue to pay off over time.
Final Thoughts
FiLMiC Pro’s current sale price of $19.99, a substantial 60 percent discount, is a compelling reason to consider subscribing to this powerful app. Whether you were initially deterred by the subscription model or are simply looking to upgrade your filmmaking game, now is the time to seize the opportunity. With FiLMiC Pro, you can unlock the true potential of your smartphone camera and elevate your filmmaking to new heights.
And although, technically, FiLMiC Pro calls this its annual “back to school sale,” they do say that we’re all lifetime learners and anyone can subscribe at the sale price Don’t miss out on this limited-time offer. The sale in September 4, 2023.
As the next iPhone iteration approaches, speculation about the iPhone 15 Pro is running high. Apple remains tight-lipped about its upcoming flagship, but rumors are buzzing with potential features and upgrades. In this article, we’ll delve into the key rumors surrounding the iPhone 15 Pro, offering a glimpse of what might be in store for Apple fans.
1. Titanium Build & Thinner Bezels
One major rumor suggests the iPhone 15 Pro will sport a titanium body, a departure from the usual aluminum or stainless steel. Titanium is known for its strength and lightweight nature, making it ideal for a premium smartphone. Additionally, it’s rumored that Apple will further reduce the bezels, delivering an even more immersive display experience.
2. Programmable “Action Button”
Another rumor hints at the inclusion of a programmable “Action Button.” This button could be personalized by users to execute various functions or shortcuts, adding an extra layer of convenience.
3. USB-C withe Thunderbolt 3
A long-awaited change, the iPhone 15 Pro is expected to transition to USB-C with Thunderbolt 3 support. This means faster data transfers and greater versatility for connecting accessories, catering to professionals and tech enthusiasts.
However, another rumor is that the USB-C connector will be limited to USB 2.0 speeds with no MFi authentication support. This is largely due to the cables that Apple will include with the device. If that’s the case, it’ll be disappointingly SLOW.
4. Periscope Camera for Pro Max
For the iPhone 15 Pro Max, a periscope camera system is rumored. This technology could significantly enhance optical zoom capabilities, potentially revolutionizing iPhone photography.
**Periscope Camera with 6x Optical Zoom:**
The iPhone 15 Pro Max’s periscope camera is rumored to deliver up to 6x optical zoom, equivalent to a 35mm focal length of 13mm to 77mm. This substantial zoom range could open up new possibilities for photography enthusiasts.
5. A17 Bionic Chip
Continuing its tradition of cutting-edge chipsets, Apple may introduce the A17 Bionic chip for the iPhone 15 Pro, ensuring top-tier performance, efficiency, and AI capabilities.
6. Brighter Display
Speculations point towards a brighter display, offering improved outdoor visibility and better HDR content performance. Apple’s commitment to display quality is well-known, and this enhancement would further solidify its reputation.
7. Wi-Fi 6E
The iPhone 15 Pro might embrace Wi-Fi 6E, promising faster and more reliable wireless connectivity, ideal for seamless internet experiences and rapid downloads.
8. Up to 2TB Storage
To meet increasing storage demands, the iPhone 15 Pro might offer storage options of up to a substantial 2TB. This would cater to users who rely on their iPhones for tasks ranging from photography to video editing.
9. New Color Choices
Apple has a history of introducing fresh color options with each iPhone release. The iPhone 15 Pro is expected to follow suit, providing users with new and vibrant choices to express their style.
**Rumored iPhone 15 and 15 Plus Colors:**
– Midnight
– Starlight
– Product RED
– Light Pink
– Light Blue
**Rumored iPhone 15 Pro and Pro Max Colors:**
– Red
– Gold
– Black
– Silver
10. Faster Wide Angle Camera
The wide-angle camera is rumored to feature an impressive f/1.7 aperture. This would make it faster, allowing for better low-light photography and improved overall camera performance.
11. Slightly Heavier
While the iPhone 15 Pro aims for thinner bezels and a sleek design, it is rumored to be slightly heavier. This could be due to the use of titanium, which adds durability but may also increase weight.
12. Price Increase of $100-200
While Apple has always commanded a premium for its devices, rumors suggest that the iPhone 15 Pro could come with a price increase of $100-200 compared to its predecessor. This could be attributed to the inclusion of advanced technologies and materials.
Conclusion
The iPhone 15 Pro is shaping up to be an impressive addition to Apple’s smartphone lineup, with a host of exciting rumored features, including a titanium build, enhanced zoom capabilities, and improved camera performance. However, it’s important to keep in mind that pre-release rumors should be approached with caution, as not all may come to fruition.
One notable point to consider is that due to its premium titanium construction and the anticipated higher price tag, there are speculations that demand for the iPhone 15 Pro may be somewhat less than in previous years. The market’s response to this flagship device will undoubtedly be an interesting aspect to watch, as Apple continues to push the boundaries of innovation and design in the smartphone industry. Apple enthusiasts and tech aficionados eagerly await the official unveiling to see how these rumors align with reality.
Moment, a trailblazing name in the world of mobile content creation accessories, has just taken the wraps off its eagerly awaited third-generation T-Series lenses designed exclusively for mobile content creators. This new release is poised to elevate the mobile photography against, enabling users to capture breathtaking shots with remarkable ease and precision. But with smartphone cameras offering more focal length options, has the moment passed for third party lenses?
Sharper Shots, No Fuss
These new T-series lenses aren’t about fancy tech talk; they’re about giving your iPhone camera a significant boost. Imagine capturing those breathtaking landscapes, getting up close and personal with tiny wonders, or blurring backgrounds for stunning portraits—all without lugging around hefty camera gear. That’s the promise Moment’s new lenses bring to the table.
Meet the Glass
So, what’s in this lineup? Moment’s got eight new lenses to play with:
Explore Your Inner Artist
These lenses aren’t just for the pros or even an overworked youtuber. They’re for anyone who wants to explore just about any kind of content creation. Capture scenes you never thought possible or experiment with new angles and techniques—all with your trusty iPhone. But one has to wonder that if rumors are true and Apple announces a new iPhone with a periscope 6x optical telephoto lens, would it even be worth it to carry additional lenses around? Sure, they’re small, but they may also soon be obsolete.
Until that time comes, the Moment 58mm lens comes in at $199.99, while the 18mm is priced at $129.99. The 14mm and 10x lenses share the same price tag of $119.99 each. Meanwhile, the anamorphic lenses are individually priced at $149.99. To attach these lenses to your iPhone or Pixel, you’ll require Moment’s dedicated case, available for $49.99. But there’s also a universal lens adapter for $29.99 which works too.
Check em out at ShopMoment.com.
In a rapidly evolving content creation landscape, RØDE presents the Wireless Pro Microphone System, a solution that combines advanced features with ease of use. Let’s explore the key features of the Wireless Pro:
The Wireless Pro is a compact dual-channel wireless microphone system designed to offer versatility without compromising audio quality.
RØDE’s Series IV 2.4 GHz digital transmission with 128-bit encryption ensures that your audio remains crystal-clear and stable, even at distances of up to 260 meters (850 feet) under direct line of sight.
With 32-bit float on-board recording and 32GB internal memory, the Wireless Pro allows for uninterrupted recording of up to 40 hours.
Advanced timecode capabilities streamline audio synchronization during post-production, saving you time and effort, while intelligent GainAssist technology provides flexible output gain control, and a safety channel so that your audio remains clear when recording directly to your camera. Using a special algorithm, Gain Assist makes micro-adjustments on the fly which prevents clipping to ensure audio is perfect when you need it.
The Wireless Pro features locking 3.5mm Lavalier connectors to keep your setup secure throughout your recording sessions. The headphone output with onboard level control allows for easy audio monitoring.
The Wireless Pro supports up to three audio channels simultaneously using the TRRS input on the receiver, ideal for capturing multiple perspectives.
Battery life for the Wireless Pro is impressive with a 7-hour capacity, plus two additional recharge cycles courtesy of the charging carrying case for a total of 21 hours of battery life. There is also plug-in power detection which gets phantom power from the camera, keeping you ready for longer recording sessions.
Speaking of the carrying case. It also provides a high-speed data connection via USB for faster uploads to your computer.
At a retail price of just $399, the Wireless Pro comes with a comprehensive accessory kit, including a smart charge case, two Lavalier II microphones, cables, MagClip GO magnetic mounting clip, and an accessory case.
The RØDE Wireless Pro Microphone System marks a significant stride forward in wireless audio technology. It offers a compelling combination of advanced features at an attractive price point.
In the world of content creation and filmmaking, audio quality is often as crucial as visual excellence. A reliable wireless microphone can greatly enhance the audio recording process, providing freedom of movement and clear sound capture. The DJI Mic wireless microphone is one such solution that aims to meet the needs of creators, but like any tool, it comes with its own set of advantages and limitations. Here are the pros and cons of the DJI Mic wireless microphone.
Pros:
Cons:
In conclusion, the DJI Mic wireless microphone presents a blend of convenience and compatibility for creators invested in the DJI ecosystem. Its ease of use, wireless capabilities, and compact design make it an appealing choice for those seeking a user-friendly wireless audio solution. However, potential buyers should weigh the microphone’s limitations, including its compatibility scope, audio quality, operating range, battery life, and price point, to determine whether it aligns with their specific recording needs and priorities. As with any equipment, thorough research, user reviews, and a clear understanding of your requirements are essential when considering the DJI Mic wireless microphone.
If you can get it on sale, by all means. It’s great for running and gunning, especially in Social Media.